客观题部分 x6^Y&,y9kU
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II. Vocabulary (10 points) )+DDIq
PartA (5 points) pmOUl 8y4
Directions: Beneath each of the following sentences, there are four choices /]U;7)
marked iL B, C arm 1). Choose the:one thatbest completes the jgS3#
sentence and mark the corresponding letter with a single bar across ^tjw }sE
the square bracket on ANSWER SHEET 1. t{Q
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Example: `HO]
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She prefers foreign wine to that produced__ .YWkFTlZ+
A. previously B. vLrtually C. primarily D. domestically ^B%c3U$o
The sentence should read,; "She prefers foreign wine to that produce "LJV}L
domesticany." Therefore, you should choose D. 99(@O,*(Y
Sample Answer Gz BPI'C
[A] [B] [C] [D] >{9VXSc
1. International sport should create goodwill between the nations, but in the ![nL/
present organization of the Olympics somehow encourages__ ecQ{ePoU
patriotism. '7/F]S0K
A. obsolete B. aggressive C. harmonious D. amiable q
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Z One call understand others much better by noting the immediate and /qMnIo
fleeting reactions of their eyes and __ to expressed thoughts. r>7+&s*yk
A. dilemmas B. countenances C. concessions D. junctions K0>+-p oL
3. People innately _____ for superiority over their peers although it %P M#gnt@
sometimes takes the form of an exaggerated lust for power. K
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A. strive B. ascertain C. justify D. adhere
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4. Some scientists have suggested that Earth is a kind of, zoo or wildlife _)~1'tCs}h
for intelligent space beings, like the wilderness areas we have set F_9
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up on earth to allow animals to develop naturally while we observe them. MmfBF
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A. conservation B. maintenance C. storage D. reserve (_8.gS[
5. According to the latest report, consumer confidence___ a breathtaking %8h=_(X\7
15 points .last month, to its lowest level in 9 years. C:}1r
A. soared B. mutated C. plummeted D. fluctuated B@NBN&Fr
6. Melissa is a computer___ that destroyed files in computers and 0nL
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frustrated thousands of users around the world. aL*MC gb'
A. genius B. vires C. disease D. bacteria :Yn.Wv
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7. The emphasis:on examinations is iby far the. worst form of 8>W52~^fU
competition in schools. WW{_D
A. negligent B. edible C. fabulous D. disproportionate oA@M =
8. The boy seemed more _____ to their poverty, after seeing how his z-b78A/8
grandparents lived. 4H%#Sn#L^!
A. reconciled B. consolidated 8<mloM-4
C. deteriorated D. attributed Hg<aU*o;
9. During his two-month stay, in China, Tom never____ a chance to VevG 64o
practice his Chinese. 0kj5r*qA
A. passed on B. passed up C. passed by D. passed out *$|f9jVh
10. When a person dies, his debts must be paid before his ____ can be LH)1IGAx2y
distributed. G+Z ,ic
A. paradoxes B. legacies C. platitudes D. analogin ^)Awj
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Part B (5 points) ;tVd+[8
Directions: In each of the following sentences there is one word or phrase `h'l"3l
underlined. Below the sentence are four choices marked A, B, C, and 6H:
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D. Choose the one that is closest in meaning to the underiined part. Anu:
Mark the corresponding letter with a single bar across the square ][tR=Y#&y5
bracket on ANSWER SHEET I. &V$cwB
Example: 2ua!<^,
The secretary is Very competent; she can finish all these letters within one &g&,~Y/z;
.. ;.,ca, ODe 2 G2+oS
?
bour. VBPtM{g
A. careful B. industrious C. clever D. capable FXDB> }8
In this sentence, "competent" is closest -;n m e:zting to "capable". Therefore mj e9i
you should choose D. <=GZm}/]N
Sample Answer &z40l['4bz
[A] [B] [C] [DD] _q#pEv
11. He claims that advertising today tends to portray women in traditional L~{(9J'(
roles such as cooking or taking care of the baby. SyI~iW#Y
1
A. depict B. advocate D; criticize D. analyze iTq&h=(n
12,. They achieved more than they had eyer dreamed, lending a magic tO their TMY. z
family story that no tale or ordinary life could possibly rival. )Cj1VjAg
A.confirm B. achieve C.match D exaggerate
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13. The most urgent thing is to find a dump. for those toxic____ industrial wastes. HQ9tvSc
A. imminent B. recyclable C. smelly D. poisonous {g1"{
i4. British Prime Minister Tony Blair promised the electorate that guns would EC8Z. Uu
nor be fired without an attempt to win a further U.N.sanction. hvO$ f.i
A. allies B. delegates C. voters D. juries IMbF]6%p(
15. The analysis suggests that the tradeoff between our :children's college and u28$V]
our own retirement security is ,chilling. 0j4n11#
A. frightening B. promising C. freezing D. revealing KCbJ^Rln
16. Their signing of the treaty was regarded as a conspiracy against the British '+{yg+#/wV
Crown. R,78}7B
A. secret plan B. bold attack C. clever design D. joint effort 3e^0W_>6
17. Evidence, reference, and foomotes by the thousand testify to a scrupulous
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researcher who does considerable justice to a full range of different 8%u|[Si;
beorefical and political positions. W`vPf
A. trustworthy B. intelligent C. diligent D. meticulous CKZEX*mPC
18. Despite their spartan, isolated lifestyle, them are no stories of women 1aS:bFi`
being raped or wanton violence against civilians in the region. ww7nQ}H5(
A. intriguing B. exasperating: C. demonstrative D. unprovoked eq%cRd]u
19. The gang derived their nickname from their dark clothing and blacked up mMl len
faces for .nocturnal raids in the forest. &l]F&-
A. illegal B. night-time C, brutal D. abusive d2i?FT
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20. Though sometimes too lazy to work as hard as her sisters, Linda has a ^&86VBP
more avid fondness for the limelight, ^.)0O3oC
A. mercurial B, gallant C. ardent D. frugal /KC^x=Xv:
III. Cloze (10 points) am3.Dt2\
Directions : Read the following passage. Choose the best word for each oKGF'y?A>
numbered blank and mark the corresponding letter with a single bar across the u? >x
square bracket on Answer Sheet I. ]?T^tJ
Like many other aspects of the computer age, Yahoo began as an idea, |,`"Omb9+m
___ 21 ___ into a hobby and Iately has ____22 ____ into a full- time passion. The l3^'b p6HQ
two developers of Yahoo, David Filo and Jerry Yang, Ph. D candidates ^
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___ 23 _ Electrical Engineering at Stanford University, started theirguide in ~a2|W|?
April 1994 as a way to keep 24 of their personal interest on the Intemet. :}fA98S
Before long they ___25 ___ that their home,brewed lists were becoming too `a[fC9
long and ____ 26____ Gradually they began to spend more andmore time on eQ)*jeD
Yahoo. OhN2FkxL
During 1994, they ____ 27____ yahoo into a customized database designed P(I%9
to____28_____ the needs of the thousands of users____29____ began to use the EX!`Zejf
service through the closely ___ 30____ Intemet community. They developed JBHPI@Qt%
customized software to help them___ 31 ___ locate, identify and edit material 'L7u`
___32___ on the Intemet. The name Yahoo is ____ 33____ to stand for "Yet %wru)
Another Hierarchical Officious Oracle". but Filo and Yang insist they selected vJi<PQ6
the ___34 ___ because they considered themselves yahoos. Yahoo? itself first T zS?WYF
___ 35 ___ on Yang's workstation, "akebono", while the search engine was p>J@"?%^
___ 36 ___ on Filo's computer, "Konishiki". YW~ 9 N
In early 1995 Marc Andreessen, co-founder of Netscape Communication |%|Vlu
in Mountain View, California, invited Filo and Yang to move their files ]G8"\J4
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___ 37___ to larger computers ___38____ at Netscape. As a result Stanford's EQpF:@_
computer network returned to ___ 39___ , and both parties benefiasc. Today, [+W<;iep
Yahoo___ 40 ___ organized information on tens of thousands of computers GNuIcy
linked to the web.
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1. A. became B. grew C. mm D. intend ;K>'Gl
2. A. made B. saw C. looked D. turned -~JYfj@
3. A. in B. on C. about D. fer -@]b7J?`k
4. A. touch ?. contact C. n-ack D. record C,mfA%63
5. A. founded E. found C. argued D. reported `s+kYWg'Z
6. A. unwieldy B. tough C. tamable D invaluable aY.cx1"
7. A. exchanged B. shank C. sold D. converted * Wp?0CP
8. A. explain B. serve C. discover D. evaluate ,UVu.RjXN
9. A. which B. that C. actually D. eagerly -O1$jBQS
10. A. relative B. interactive C.bound D. contacted E8nj_^Z
11. A. fluently B. efficiently C.exactly D. actually :/$_eg0A
12. A. transmitted B. purchased C. sold D. j+
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13. A. about B. bound C. going D. supposed +C,/B
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I4. A. fable B. model C. name D. brand &\cS{35
15. A. supported B. resided C. lived D. launched S#y GqN0i
16. A. connected B. lodged C. introduced D. linked h* 1T3U$
17. A. over B, away C. inside D. beneath [YODyf}M>\
18. A. housed B. caught C. hosed D. bidden #M'V%^x P
19. A. average B. normal C. ordinary D. equal d@a<Eq
20. A. attains B.detains C. maintains D. contains HIE8@Rv/3
IV. Reading Comprehension (20 points) Z.Dg=>G]
Directions: Read the following passages, decideon the best one of the choices / bH2Z
marked A, B, C, and D for each question or unfinished statement and then mark 0T(+z)Ki
the corresponding letter with a single bar across the square bracket on the 3< 6h~ek)
ANSWER SHEET. ),Yk53G6c
Passage 1 b$*2bSdv0<
Guthrie's contiguity principle offers practical suggestions for how to break ]&D=*:c
babies. Dic|n@_Fy
One application of the thrcshoM method involves the time young children #OjyUQ,
spend on academic activities. Young children have short attention spans, so the m`q&[:
length of time they can sustain work on one activity is limited. Most activities vV9vB3K5?
are scheduled to last no longer than 30 to 40 minutes. However, at the start of s]kzXzR
C?
the school year, attention spans quickly wane and behavior problems often > cWE@P
result. To apply Gutiarie's theory, a teacher might, at the start of the year, limit &)||~
activities to 15 to 20 minutes. Over the next few weeks the teacher could %t!S 7UD
gredually increase the time students spend working on a single activity. SVd@-
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The threshold methoci also can be applied to teaching printing abd _$D!"z7i
handwriting. When children first learn to form letters, their movements 8c9<kGm$E
awkward and they lack free motor coordination. The distances between lines on +'olC^?5 }
a page are purposely wide so children can fit the letters into the space. If paper |%F4`gz8KP
with narrow lines is initially introduced, students' letters would spill over the HB}rpiB
borders and students might become frustrated. Once students can form letters
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within the larger borders, they can use paper with smaller borders to help them $^?VyHXvY
refine their skills. #Cu$y8~as
The fatigue method can be applied when disciplining disruptive students E7@Gpu,o
who build paper airplanes and sail them across the room. The teacher can e?+-~]0
remove the students from the classroom, We them a large stack of paper, and CX\XaM)l
tell them to start making paper airplanes. After the students have made several [v*q%Mi_
airplanes, the activity should lose its attraction and paper will become a cue for |?g-8":H8P
not building airplanes. xypgG;`\
Some students continually race around the gym when they first enter their 2;:p
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physical education class. To employ the fatigue method, theteacher might uSQ#Y^V_
decide to have these students continue to run a few more laps after the class has &<uLr
*+*
begun. `#`jU"T |
The incompatible response method can be used with students who talk and to&,d`k=-
misbehave in the media center. Reading is incompatible with talking. The =*lBJ-L
media center teacher might ask the students'to find interesting books and read GQ@mQ=i
them while in the center. Assuming that the studentS find the books enjoyable, >8OY6wb
the media center will, over time, become a cue for selecting and reading books M")/6 PH8
rather than for talking with other students. ~AX~z)
In a social studies class some students regularly fall asleep. The teacher `<>QKpAn
realized that using the board and overhead projector while lecturing was very j_<!y(W
boring. Soon the teacher began to incorporate other elements into each lesson, R"P-+T=7M
such as experiments, videotapes, and debates, in an attempt to involvs students nC%qdzT
and raise their interest in the course. YOGj__:
41. The purpose of this passage is to___ OM\1TD/-
A. inform B. persuade C. debate D. narrate X"_
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42. Guthrie identified three methods for__ -40X3
A. educating students B. altering bad habits *DfOm`m
C. avoiding undesired action D. forming good hobbies >&S}u\/
43. Which of the following is not the example of applying the threshold 8Ala31
method? I%a-5f$0
A. Parents introduce spinach in small bites or mixed with a food than the A7+ZY,
child enjoys over time so that the child will not refuse to eat it. v=lW5%r,'
B. Teachers introduce academic content in short blocks of time for young lbIPtu
children and gradually increase session length but not to where students \#dacQ2E@
become frustrated or bored. hPBBXj/=
C. Paper with wider lines is first used and then paper with narrow lines is ]gcOMC
introduced step by step to help children learn printing and handwriting. I(pq3_9$
D. A child might be made to throw toys until it is no longer fan by his -2J37
parents in order to change his behavior of repeatedly throwing toys. 9ABU^ig
44. To stop snacking while watching television, people should keep their hands -X$EE$:
busy by sewing, painting, working crossword puzzles, and so forth. Over $B%KkD
time. watching TV becomes a cue for engaging in an activity other than E;C{i
snac 'king. What method is used in this example? Z8xB
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A. The threshold method. B. The fatigue method. G)}[!'<rR
C. The incompatible response method. D. The punishment method. ~i%=1&K&`
45. We can draw the conclusion from the passage that A2
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ad
A. The incompatible response method is to force child to make unwanted ..u{v}4&
response repeatedly in presence of stimulus until he or she becomes r@zT!.sc!
exhausted ZuGd{p$
B. The threshold method refers to introducing undesired behavior with a 65~E<)UJ
response incompatible with the undesired response so they can not be 2Wluc37
performed simultaneously 70 R6:
C. The fatigue method means that engaging in the behavior is transformde B1nm?E 0i
into avoiding it by introducing the stimulus at full strength so it becomes MBA?, |9Q#
a cue for not performing it TxG@#" ^g}
D. The fatigue method is that in presence of stimulus teachers have child PtW2S 1?j
make response incompatible with unwanted response [d[w/@
Passage 2 pPRX#
3
The increase in global trade means that international companies cannot `Fr ,,Q81\
afford to make costly advertising mistakes if they want to be competitive. xN
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Understanding the language and culture of target markets in foreign z fSE7i0
countries is one of the keys to successful international marketing. Too many xE<H@@w
companies, however, have jumped into foreign markets with embarrassing Ex
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wralts . C
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Translation mistakes are at the heart of many blunders in international X13+n2^8]
advertising. Nz`8)Le
General Motors, the US auto manufacturer, got a costly lesson when it G`0O5G:1
introduced its Chevrole Nova to the Puerto Rican market. "Nova" is Latin for M+
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new (star)" and means "star" in many languages, but in spoken Spanish it can :V+rC]0
sound like "no va", meaning "it doesn't go". Few people wanted to buy a car GE!nf6>Km
with that cursed meaning. When GM changed the name to Caribe, sales [y`Gp#
picked up" dramatically. L!Y|`P#Yr
Marketing blunders have also been made by food and beverage companies. 7w)8s
3ne American food company's friendly "Jolly Green Giant" (for advertising ]w6F%d
,egetables) became something quite different when it was translated into 2PSExK57
Arabic as "Intimidating Green Ogre". PM[W7gT
When translated into German Pepsi's popular slogan, "Come Alive with " C0[JdZ
Pepsi" came out implying "Come Alive from the Grave". No wonder customers D|ze0A@
in Germany didn't rush out to buy Pepsi. Gpxp8[ {
Successful international marketing doesn't stop with good wL),/i&<
ranslafions--,-other aspects of culture must be researched and understood ff Fw&ImRMk
aarketers are to avoid blunders. qA7,txQ:
When marketers do not understand and appreciate the values, tastes, |=IJ^y(x|
geography, climate, superstitions, religion, or economy of a culture, they fail to <<d #
capture their target market. D*-
For example, an American designer tried to introduce a new pentare ihto R&W%E%uj
the Latin American market but the product aroused little interest. The mail r[Pp[g-J
reason was that the camellia used in it was traditionally used for funerals in $||WI}k3V
many South American countries. 9)tb=
Having awakened to the special nature of foreign advertising, companies fphCQO^#vW
are becoming much more conscientious in their translations and more sensitive 2Ty]s~
to cultural distinctions. =a,qRO
7(o`>7x*
The best way to prevent errors is to hire professional translators who L3I$ K+c
understand the target language and its idiomatic usage, or to use a technique Ne<S_u2nT
called "back translation" to reduce the possibility of blunders. p}pRf@(`\
The process uses one person to translate a message into the target D1y`J&A>Q
language and another to translate it back. Effective translators aim to capture bI0xI[#Q
the, overall message of an advertisement because a word-for-word duplication n[DRX5OxR'
of the original rarely conveys the intended meaning and often causes vcQl0+&
misunderstandings. yrEh5v:
In designing advertisements for other countries, messages need to be shot zl8M<z1`1
and simple. 5?H8?~&dz
They should also avoid jokes, since what is considered funny in one part %(
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of the world may not be so humorous in another. :u9'ZHkZ
46. The best title of this passage might be __ . '-A;B.GV%
A. Culture Is Very Important ia Advertishag ^*f D
B. Avoid Cultural Misunderstanding between Nations |1CX?8)b=
C. Overcome Cultural Shock in Different Countries c?CfM>
D. Advertisements Reflect Various Life Styles !aUYidd
47. What does the word "blunder" mean in this passage? F&!vtlV)
A. hesitation B. mistake C. stutter D. default DQK?y=vf
48. Which of the following statements can be used to summarize the gist from u_NLgM7*
Paragraph 3 to Paragraph 6?
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A. Cultural shocks B. Faulty translations `Ns@W?
C. Avoid cultural oversights D. Prevent blunders 99*k&mb
49. We can learn from the context in Paragraph 9 that the word "ca " most RgV3, z
probably mean____
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A. an animal used in perfume for its smell v@ QnS
B. a piece of fabric used both in perfume and at funerals j"6|$Ze8
C. a flower used in perfume for its fragrance and used for funerals z<9C-
D. an nrnament used in prefume and at funerals D*2*FDGI
50. One way to prevent errors in advertising in different countries is to___ yq|yGf(4&
A.fire the translators who don't know the target language. V5$Gb6?K
B.use the technique called "literal translation" to reduce the possibility of z4_
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blunders ;SI (5rS?
C. avoid cultural oversights and avoid certain jokes 1_S]t[?I/
D. explain in details when designing advertisement for other countries nxV!mh_
Passage 3 Tk[]l7R~
It is not unusual for chief executives to collect millions of dollars a year in VK*_pEV,}
pay, stock options, and bonuses. In the last fifteen years, while executive ?&9=f\/P
remuneration rose, taxes in the highest income bracket went down. Millionaires 0IqGy}+VU
are now commonplace. U -O
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Amiability is not a prerequisite for rising to the top, and there are a ]@Y!,bw&
number of chief executive officers with legendary bad tempers. It is not the qdZ ^D
boss's job to worry about the well-being of his subordinates although the man [err$
with many enemies wi!! be swept out more quickly in hard times; it is the Q/3*65
company he worries about . His business savvy is supposed to be based on '.z7)n
intimate knowledge of .his company and the industry .so he goes home nightly MzUKp"
with a full briefcase. At the very top - and on the way up - executives are Qq.$!$
exceedingly dedicated. hd'fWFWN
The American executive must be capable of enough small talk to get him I,#E`)
through the social part of his schedule, but he is probably not a highly cultured m%u`#67oK
individual or an intellectual. Although his wife may be on the board of the )jl@hnA
symphony or opera, he himself has little time for such pursuits. His reading !m:WoQ/
may largely concern business and management, despite interests in other fields. Sak^J.~G[
Golf provides him with a sportive outlet that combines with some useful kJ"rRsK
socializing. FJH>P\+
These days, he probably attempts some form of aerobic exercise to "keep Y>aVnixx<
the old heart in shape" and for the same reason goes easy on butter and alcohol, e@VJ-s
and substances thought to contribute to taking highly stressed executives out of 2~hdJ/
the running. But his doctor's admonition to "take it easy" falls on deaf eyes. He Zs/-/C|
likes to work. He knows there are younger men nipping at his heels. ]t!v`TH
Corporate head-hunting, carried on by "executive search fares," is a G"&$7!6[Y
growing industry. America has great faith in individual talent, and dynamic and 9~j"6wS
aggressive executives are so in demand that companies regularly raid each zUJXA:L9
other's managerial ranks. $]#8D>E&