Who won the World Cup 1994 football game? What happened at the United Nations? How did the critics like the new play? %+8" -u
__1__ an event takes place; newspapers are on the streets __2__ the details. ]=Tle&yM+T
Wherever anything happens in the world, reports are on the spot to __3__ the news. O yG#
Newspapers have one basic __4__ , to get the news as quickly as possible from its source, from those who make it to those who want to __5__ it. xq@_'
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Radio, telegraph, television, and __6__ inventions brought competition for newspapers. So did the development of magazines and other means of communication. ]@P!Q& V #
__7__ , this competition merely spurred the newspapers on. UD0#Tpd7
They quickly made use of the newer and faster means of communication to improve the __8__ and thus the efficiency of their own operations. 3'jH,17lWV
Today more newspapers are __9__ and read than ever before. =zsA@UM0
Competition also led newspapers to branch out to many other fields. l>D!@`><I
Besides keeping readers __10__ of the latest news, today's newspapers __11__ and influence readers about politics and other important and serious matters. E{8-VmY
Newspapers influence readers' economic choices __12__ advertising. =6O<1<[y
Most newspapers depend on advertising for their very __13__ . /w/um>>K.
Newspapers are sold at a price that __14__ even a small fraction of the cost of production. 7*> (C*q=
The main __15__ of income for most newspapers is commercial advertising. ir<K"w i(2
The __16__ in selling advertising depends on a newspaper's value to advertisers. {oVoN>gp
This __17__ in terms of circulation. How many people read the newspaper? i5 ; _
Circulation depends __18__ on the work of the circulation department and on the services or entertainment __19__ in a newspaper's pages. /r?EY
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But for the most part, circulation depends on a newspaper's value to readers as a source of information __20__ the community, city, country, state, nation, and world—and even outer space. f=cj 5T:[
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