Who won the World Cup 1994 football game? What happened at the United Nations? How did the critics like the new play? bra2xHK@
__1__ an event takes place; newspapers are on the streets __2__ the details. `C>h]H(
Wherever anything happens in the world, reports are on the spot to __3__ the news. 3 ~P$p<
Newspapers have one basic __4__ , to get the news as quickly as possible from its source, from those who make it to those who want to __5__ it. O<s7VHj
Radio, telegraph, television, and __6__ inventions brought competition for newspapers. So did the development of magazines and other means of communication. R9A:"sJ
__7__ , this competition merely spurred the newspapers on. %h ;oi/pe
They quickly made use of the newer and faster means of communication to improve the __8__ and thus the efficiency of their own operations. oi0O4J%H
Today more newspapers are __9__ and read than ever before.
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Competition also led newspapers to branch out to many other fields. |2^mCL.r
Besides keeping readers __10__ of the latest news, today's newspapers __11__ and influence readers about politics and other important and serious matters. C,W@C
Newspapers influence readers' economic choices __12__ advertising. _W(xO
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Most newspapers depend on advertising for their very __13__ . z!6_u@^-
Newspapers are sold at a price that __14__ even a small fraction of the cost of production. ^IiA(?8
The main __15__ of income for most newspapers is commercial advertising. 2tK~]0x
The __16__ in selling advertising depends on a newspaper's value to advertisers. Q+Nnj(AQY
This __17__ in terms of circulation. How many people read the newspaper? TE&E f$h
Circulation depends __18__ on the work of the circulation department and on the services or entertainment __19__ in a newspaper's pages. .K~V DUu
But for the most part, circulation depends on a newspaper's value to readers as a source of information __20__ the community, city, country, state, nation, and world—and even outer space. L?u{v X
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