Who won the World Cup 1994 football game? What happened at the United Nations? How did the critics like the new play? 3%>"|Ye}A
__1__ an event takes place; newspapers are on the streets __2__ the details. Fod2KS;g
Wherever anything happens in the world, reports are on the spot to __3__ the news. a'rN&*P
Newspapers have one basic __4__ , to get the news as quickly as possible from its source, from those who make it to those who want to __5__ it. =DUs
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Radio, telegraph, television, and __6__ inventions brought competition for newspapers. So did the development of magazines and other means of communication. yD$rls:v<
__7__ , this competition merely spurred the newspapers on. lhKd<Y"
They quickly made use of the newer and faster means of communication to improve the __8__ and thus the efficiency of their own operations. -(@dMY
Today more newspapers are __9__ and read than ever before. ?E=&LAI#
Competition also led newspapers to branch out to many other fields. Fn yA;,*
Besides keeping readers __10__ of the latest news, today's newspapers __11__ and influence readers about politics and other important and serious matters. R@u6mMX{N,
Newspapers influence readers' economic choices __12__ advertising. +kmPQdO;*/
Most newspapers depend on advertising for their very __13__ .
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Newspapers are sold at a price that __14__ even a small fraction of the cost of production. xLP yV&j-
The main __15__ of income for most newspapers is commercial advertising. M8Q-x-7
The __16__ in selling advertising depends on a newspaper's value to advertisers. JIQS'r
This __17__ in terms of circulation. How many people read the newspaper? 1Hp0,R}
Circulation depends __18__ on the work of the circulation department and on the services or entertainment __19__ in a newspaper's pages. J#!:Z8b
But for the most part, circulation depends on a newspaper's value to readers as a source of information __20__ the community, city, country, state, nation, and world—and even outer space.
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